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	<title>Christophe Van Bael</title>
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	<link>http://www.christophevanbael.com</link>
	<description>Customer experience design, customer engagement and contact center optimization</description>
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		<title>Shocking: Bad customer service to drive sales</title>
		<link>http://www.christophevanbael.com/shocking-bad-customer-service-to-drive-sales/</link>
		<comments>http://www.christophevanbael.com/shocking-bad-customer-service-to-drive-sales/#comments</comments>
		<pubDate>Mon, 29 Nov 2010 19:30:13 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[pr]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=744</guid>
		<description><![CDATA[Last Friday, The New York Times reported on the surreal story of Vitaly Borker, an online merchant who deliberately provokes and threatens his customers to increase sales. If you thought your cable company or telecom provider was treating you badly, read this. Vitaly Borker is a Brooklyn-based online reseller of (allegedly counterfeit) designer sunglasses who [...]]]></description>
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		<slash:comments>11</slash:comments>
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		<title>Great idea: Mykea lets you customize IKEA furniture and sell your designs online</title>
		<link>http://www.christophevanbael.com/mykea-lets-you-customize-ikea-furniture-and-resell-your-designs/</link>
		<comments>http://www.christophevanbael.com/mykea-lets-you-customize-ikea-furniture-and-resell-your-designs/#comments</comments>
		<pubDate>Thu, 25 Nov 2010 23:22:36 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[co-creation]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[pr]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=699</guid>
		<description><![CDATA[Today I learned about Mykea, a &#8216;small creative company with a big idea&#8216;. The company&#8217;s service is simple and brilliant: MyKea lets you customize IKEA furniture and sell your designs online. This new Dutch start-up combines personalization, innovation, crowdsourcing and customer engagement. Why didn&#8217;t IKEA come up with this idea? In an attempt to free [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Ryanair crew locks toilets, turns out lights and leaves plane as passengers stage sit-in</title>
		<link>http://www.christophevanbael.com/ryanair-crew-locks-toilets-turns-out-lights-and-leaves-plane-as-passengers-stage-sit-in/</link>
		<comments>http://www.christophevanbael.com/ryanair-crew-locks-toilets-turns-out-lights-and-leaves-plane-as-passengers-stage-sit-in/#comments</comments>
		<pubDate>Wed, 17 Nov 2010 20:31:55 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=681</guid>
		<description><![CDATA[Last night, more than 100 furious Ryanair passengers refused to leave their parked plane after a last-minute diversion from Paris to a Belgian airport 225 miles up north. In an attempt to convince the passengers to leave the plane, the crew locked the toilets, turned out the lights and left the plane. What would you [...]]]></description>
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		<slash:comments>12</slash:comments>
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		<title>Customer experiences are only as strong as their weakest link</title>
		<link>http://www.christophevanbael.com/customer-experiences-are-only-as-strong-as-their-weakest-link/</link>
		<comments>http://www.christophevanbael.com/customer-experiences-are-only-as-strong-as-their-weakest-link/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 21:02:14 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=617</guid>
		<description><![CDATA[I just returned from our local DIY store. I had a pleasant experience throughout, except for the encounter with one employee. This unpleasant encounter once more illustrates that customer experiences are only as strong as the weakest link in the chain, and that customer service should be every employee's business.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Coffee, social media, marketing and customer engagement</title>
		<link>http://www.christophevanbael.com/coffee-social-media-marketing-and-customer-engagement/</link>
		<comments>http://www.christophevanbael.com/coffee-social-media-marketing-and-customer-engagement/#comments</comments>
		<pubDate>Mon, 01 Nov 2010 22:10:16 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=499</guid>
		<description><![CDATA[Do you like coffee? Do you like social media? Do you like customer engagement? If you do, you will probably like the new marketing campaign Nespresso launched among its customers last week. This campaign has it all: a nice blend of social and traditional media, elegance, timing and customer engagement. Grab yourself a cup of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Dutch comedian starts campaign against help desk terror</title>
		<link>http://www.christophevanbael.com/dutch-comedian-starts-campaign-against-helpdesk-terror/</link>
		<comments>http://www.christophevanbael.com/dutch-comedian-starts-campaign-against-helpdesk-terror/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 07:04:30 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[contact center]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[pr]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=457</guid>
		<description><![CDATA[About a week ago, Dutch comedian and columnist Youp van &#8216;t Hek started a national campaign against help desk terror. Why? Because he was appalled by the seemingly Kafkaesque customer service procedures of telecom provider T-Mobile, and because he was even more appalled by the priority treatment he got through social media. One week later, [...]]]></description>
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		<slash:comments>11</slash:comments>
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		<item>
		<title>Closing the loop: Social media and business process reengineering</title>
		<link>http://www.christophevanbael.com/closing-the-loop-social-media-and-business-process-reengineering/</link>
		<comments>http://www.christophevanbael.com/closing-the-loop-social-media-and-business-process-reengineering/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 06:05:18 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[pr]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=397</guid>
		<description><![CDATA[A few days ago, I read an interesting article about Beth LaPierre and Susan Beebe, the &#8220;Chief Listening Officers&#8221; for Kodak and Dell. Their mission? To monitor and analyze online brand mentions, and to bring issues, ideas and insights to the immediate attention of the appropriate people in their organizations. Their goal? To help their [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can brands still ignore social media?</title>
		<link>http://www.christophevanbael.com/can-brands-still-ignore-social-media/</link>
		<comments>http://www.christophevanbael.com/can-brands-still-ignore-social-media/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 22:01:56 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[pr]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=357</guid>
		<description><![CDATA[Last week, three Dutch bloggers made vehicle glass repair company Carglass a trending topic on Twitter through a well-orchestrated hoax that resembled a brand hijack. Carglass did not respond to the tweet storm; they are not active on Twitter (yet). This makes me wonder: can brands still ignore social media? The three bloggers perpetrated the [...]]]></description>
		<wfw:commentRss>http://www.christophevanbael.com/can-brands-still-ignore-social-media/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>Self-service and the impact on traditional customer service</title>
		<link>http://www.christophevanbael.com/self-service-and-the-impact-on-traditional-customer-service/</link>
		<comments>http://www.christophevanbael.com/self-service-and-the-impact-on-traditional-customer-service/#comments</comments>
		<pubDate>Tue, 17 Aug 2010 11:15:45 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[contact center]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[self service]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=207</guid>
		<description><![CDATA[Studies show that customers increasingly prefer self-service to interactions with customer service representatives for straightforward tasks. This offers new opportunities for organizations: they can use their human resources for more complex interactions that further improve the customer experience. What do you think will be the impact of self-service on &#8216;traditional&#8217; customer service, and how can [...]]]></description>
		<wfw:commentRss>http://www.christophevanbael.com/self-service-and-the-impact-on-traditional-customer-service/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
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		<item>
		<title>Social media for one-way communication.</title>
		<link>http://www.christophevanbael.com/social-media-for-one-way-communication/</link>
		<comments>http://www.christophevanbael.com/social-media-for-one-way-communication/#comments</comments>
		<pubDate>Fri, 06 Aug 2010 10:19:54 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=176</guid>
		<description><![CDATA[Does this title sound like a contradiction to you? Excellent! Unfortunately, it is a reality for many UK technology companies, according to a recent benchmark study by Wildfire Technology PR &#038; Marketing.]]></description>
		<wfw:commentRss>http://www.christophevanbael.com/social-media-for-one-way-communication/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
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		<item>
		<title>Chaos at the movie theater. What would you have done?</title>
		<link>http://www.christophevanbael.com/chaos-at-the-movie-theater/</link>
		<comments>http://www.christophevanbael.com/chaos-at-the-movie-theater/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 17:00:33 +0000</pubDate>
		<dc:creator>Christophe Van Bael</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[customer experience]]></category>

		<guid isPermaLink="false">http://www.christophevanbael.com/?p=66</guid>
		<description><![CDATA[Last weekend I had a disturbing experience at the movie theater. It was disturbing in many ways, not in the least because I am still not sure how I would have handled this situation from a customer experience perspective. Therefore I would love to hear your suggestions. Here is what happened...]]></description>
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		<slash:comments>10</slash:comments>
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